London market research

Februari 2018

I travelled to London to do market research. With a group of students we had to research the childrenswear market and digitalisation in stores. I have never been to London so it was a great experience. London has some impressive stores which are innovative and work with technology for example, Tommy Hilfiger and Asics. The childrenswear market is becoming more and more mature nowadays. 

I also visited some tourist attractions such as Buckingham palace, Piccadilly Circus, Notting Hill, London Eye, Big ben, Tower Bridge and the Tower of London. London is an inspiring city that is constantly moving. The exhibition in Modern Tate was also incredibly large and impressive. 

A great city to do market research and look for innovation vs heritage.